Blood Diamond, Coming Soon

Blood Diamond is to be released December 15th. A "blood diamond" is another name for "conflict diamonds". These are diamonds mined in certain African countries and are used to finance wars in these countries. Trade in blood diamonds is frowned upon. The Globe and Mail reports today that the diamond industry will try and counter the effects of this movie with a $15 million dollar marketing campaign. In my opinion such a campaign is counter productive. The launch of anything "anti" just gives fuel to the thing they are fighting.